Visual media can exponentially increase the number of shares, views, retweets and other social media actions you so desperately seek. We have become a society that would rather look or watch than read. Whether this is a function of a fast-paced world we live in, general anxieties or some other reason, the fact remains that we as marketers have a duty to deliver the goods wherever the attention seems to be. And right now that’s on visual media.Read more →
Quite often, the biggest challenge we'll ever face in online marketing is extending the reach we have. One of the fastest and easiest ways to do that in 2013 is by using the immense power of video marketing.Read more →
Fans? So what?
You know jokes like "How many people are needed to screw in a light bulb" The answer is always different and insane.Read more →
Basic principles in the implementation of mobile marketing campaigns and particularly those related to sending marketing messages as text messages.Read more →
You've probably heard of the rule that it is more important /cheap/ to keep your current customers than to attract more and more new ones?
The search for new customers is more expensive, requires more efforts and sometimes is not crowned with very good results.Read more →